Readers no longer want to know only your books. They want to know you. While an author’s main occupation is writing and publishing books, the books themselves should not be the only way authors engage with their readers. Authors should also visibly, directly engage...
Selling merchandise can be an effective marketing tool for an author’s book. An author can earn extra money, and readers can display their love of a particular book by wearing apparel related to the book, displaying artwork on their walls, or drinking out of a...
This is what your opening is really supposed to accomplish This month, we’re kicking off a new four-part series here at Technica Editorial about drawing readers into your story and keeping them there. Over the next few months, we’ll be looking at some of...
“Researching history is like collecting stamps, sewing a quilt, solving a jigsaw puzzle, and reading a murder mystery at the same time. Like any human endeavor, it is at times difficult, boring, and frustrating. But when the research all comes together, it is deeply,...
Let’s get on with the show! Something Wonderful: Rodgers and Hammerstein’s Broadway Revolution by Todd S. Purdum: Richard Rodgers & Oscar Hammerstein II became two of the most recognizable names in musical theater (at least) by helping redefine musical...
Use of AI is now outpacing disclosure in manuscript preparation for major scholarly publications. This is a fact that publishers and journals must come to grips with and take steps to address to manage accountability from authors. As new technologies and tools...
