BLOG

Stay up to date with the events and knowledge that are shaping the publishing industry.

Getting Graphic: A New Take on the Classic Gothic Novel

Getting Graphic: A New Take on the Classic Gothic Novel

World Goth Day is celebrated annually in May. This day can be described, according to World Goth Day’s website, as, "a day where the goth scene gets to celebrate its own being, and an opportunity to make its presence known to the rest of the world." This day was...

read more
Gothic Literature: Publishing the Eerie and Macabre

Gothic Literature: Publishing the Eerie and Macabre

Halloween isn’t the sole occasion for spooky tales that send shivers down your spine. If you’re a fan of horror like me, you'll enjoy a chilling novel any day, whether it's the witching hour or not. Have you heard about indie publishers dedicated to all things dark...

read more
A Crash Course on the Public Domain Care of Mickey Mouse

A Crash Course on the Public Domain Care of Mickey Mouse

After 95 years of perhaps the strictest copyright protection this side of bulletproof glass, Mickey Mouse is now entering the public domain – sort of. The original “Steamboat Willy” version of Walt Disney’s crown jewel of intellectual property officially enters the...

read more
Closing the Gap, One Step at a Time

Closing the Gap, One Step at a Time

February 11, 2024 marks the ninth annual U.N. General Assembly’s International Day of Women and Girls in Science. Now, more than ever, girls’ horizons are expanding, allowing them to make their marks in fields in which they have historically been underrepresented....

read more
How to Organize an Author Event as an Independent Author

How to Organize an Author Event as an Independent Author

After your book is written, your hope as an author is for your work to reach interested readers and grow a fan base. But how do you establish connections and locate those readers? One effective approach is to arrange events such as live readings and panel discussions....

read more
The Dos and Don’ts of Writing a Prologue

The Dos and Don’ts of Writing a Prologue

Writing a prologue can be difficult and intimidating. A prologue—the short opening section of a story—may be the first thing you read when picking up a novel. Consequently, some writers are afraid of giving away too much plot information, or of not enticing the reader...

read more
Marketing Your Self-Published Book to Increase Sales

Marketing Your Self-Published Book to Increase Sales

Marketing is an important aspect of selling your self-published book. Here are some tips to help you effectively market your book and increase sales: Build an online presence: Create an author website or blog where readers can learn more about you and your book. Use...

read more

Going Digital

The current COVID-19 pandemic underscores the importance of having seamless remote working methods whenever in-person contact is not a feasible option. But an international crisis isn’t the only reason to go digital. Authors and editors might have a whole host of other reasons for it: lack of childcare; inability to travel due to medical complications; an...

read more

Coping with Covid-19: Technica Editorial Moves to the Virtual Office

The impact of COVID-19 has reached deeply into all of our lives and as the business owners of Technica Editorial, Jack and I have grappled with work-from-home plans as well as making sure all of our employees are able to create a clear, focused workspace. We've been fortunate to have had many of the technologies in place already, so the switch to remote...

read more

Get to Know the Technica Staff: Grace Taylor

Each month, we will interview one employee to get their opinions on the publishing industry, hear what it’s like to work at Technica, and learn a little bit about them. This month we are interviewing Grace Taylor, a Miami, FL native and proud NC State Wolfpack alumna who came to Technica in August of 2019. What drew you to working in the publishing...

read more

The Importance of a Well-Crafted Illustration and How to Make Them

At the confluence of art and science is scientific illustration. Scientific illustrations provide a window into the world of science that is not typically accessible to laypeople. The impact of a well-done illustration cannot be overstated. Above: Classic examples of scientific illustrations that also inform the general public include Da Vinci’s 1510–1512...

read more

Get to Know the Technica Staff – Deana Rodriguez

Each month, we will interview one employee to get their opinions on the publishing industry, hear what it’s like to work at Technica, and learn a little bit about them. This month we are interviewing Deana Rodriguez, a Long Beach, California native who consults remotely and has been a managing editor for peer-reviewed journals for more than 25 years. She...

read more

Marketing Your Journal Through Social Media

As an increasing number of millennials join the community of researchers and authors, journals need to adjust their marketing strategies accordingly, which includes a heavy focus on social media. But social media marketing, with all of its nuances, can be pretty intimidating. So…where to start? Define the purpose of social media for your journal. The most...

read more

Get to Know the Technica Staff: Sara Terrell

Each month, we will interview one employee to get their opinions on the publishing industry, hear what it’s like to work at Technica, and learn a little bit about them. This month we are interviewing Sara Terrell, one of our Assistant Editors and proud Carrboro townie. What drew you to working in the publishing industry? I was drawn to books first, as I...

read more

Disruptions in Scholarly Publishing: A Recap of the SSP Seminar

The Society for Scholarly Publishing (SSP) Seminar, New Directions in Scholarly Publishing Models, focused on current and upcoming transitions and disruptions in the publishing industry. The ongoing transition to open access (OA) has spurred alternative paths to publication, from preprints to open and community peer review. With publishers looking for new...

read more

“Why Was My Text Changed?”: An Editor Addresses a Common Author Concern

Authors often ask copy editors, “Why was my text changed?” There may be other related questions, like “I prefer British spellings” or “I don’t want items put in a bulleted list, I like numbered lists.” These authors are running up against “house style” and, unfortunately, must accept the changes. House style is established by publishers so that their books...

read more