Peer review is one of the cornerstones of scholarly publishing. Before research is accepted for publication, experts must assess its quality, originality, methodology, significance, and contribution to the field. Depending on the publisher or the subject matter,...
Let’s talk about reviewer invitations. If you have spent any time working with scholarly journals and peer review lately, the following may sound very familiar to you. An email arrives from a journal you barely recognize. The greeting feels generic. The manuscript is...
Readers no longer want to know only your books. They want to know you. While an author’s main occupation is writing and publishing books, the books themselves should not be the only way authors engage with their readers. Authors should also visibly, directly engage...
Selling merchandise can be an effective marketing tool for an author’s book. An author can earn extra money, and readers can display their love of a particular book by wearing apparel related to the book, displaying artwork on their walls, or drinking out of a...
This is what your opening is really supposed to accomplish This month, we’re kicking off a new four-part series here at Technica Editorial about drawing readers into your story and keeping them there. Over the next few months, we’ll be looking at some of...