When writing a book, an author always strives to make their readers feel as if they are in the world of their book, whether it’s a non-fiction account or a new fictitious world. Now, with the help of new technology in augmented reality, authors might actually be able...
Part I of this two-part series focused on the natural next steps for book authors, upon finishing a project, for marketing and advertising his or her project through copywriting. Now, the second installment of this series will focus on one major component of that...
Self-publishing authors need to learn how to attract new customers through different channels. E-readers, library apps like Libby, and other similar formats target readers who want to pick up a book but can’t always access a physical one. Independent bookstores are an...
The proliferation of self-published books over the last decade has been incredible to say the least. An industry that was seemingly once dominated by overt market research and agents telling an author what will and won’t sell before an author even submits to a...
Writing a book is a draining process—certainly mentally, but possibly also emotionally and even physically. As soon as the finishing touches are complete, it might be tempting to take a break to catch your breath; and as long as the material isn’t time-sensitive,...